What is List Building?
List building is the heart and soul of your business.
Let me get that out to you first and foremost. Without a list you simply will not make it and success will never be in your grasp.
So why is it so important?
It doesn’t matter if you are in internet marketing or in the lawn care business, without a group of people to market to you and a list, how would you survive?
Let’s take pest control companies for example, a perfect example.
Pest control companies offer free inspections and when you buy a pest control, or a termite treatment control you become part of their “list”.
Each year they come back to inspect they have the opportunity to sell you more services. It’s not really the newcomer’s it’s the list they already have that keeps them above water.
So, what’s pest control got to do with internet marketing?
Nothing, other than the fact it’s a business that needs the same thing to survive, as all businesses do. It is vital you realize this because this should be a top priority to you if you want to make it.
So, how does it work?
You figure out what product(s) and/or service(s) you want to provide people, make a website (squeeze page) and give away something free to entice people to sign up with their name and email address.
It’s as simple as that.
Now each time you have a new product(s) and/or service(s) to promote now you have a base of people interested to listen, and more importantly…interested to buy.
Think about this.
Let’s say you are into dog training, and you spend 80+ hours writing an eBook on dog training, paid mega dollars for good graphics, but you never took time to build a list and as a result you have 120 people on your list.
How many eBooks do you think you will really sell honestly?
One, four, five…was it worth it? Graphics range usually $50-150 bucks! You would lose your tail in that!
Now, think of the same scenario except you have a list of 9,000 people.
Can imagine the sales from that? Even if you sold 75 copies at $20.00 bucks a pop, that’s $1,500.00, now that’s profit!
I hope I’m getting through to you about this and why it’s so critical.
Another key thing you will need to keep in mind when building your list, is keeping a good relationship with the customers on your “list.”
You won’t get any responses from anyone if you email them once in a blue moon, and certainly no one that they don’t know.
You want to get your list to know, like, and trust you.
I can’t stress enough on how important a relationship with your list is important!
Even if you don’t have a product ready for them yet, send them products through affiliate programs and earn you some cash along the way… anything to keep your list interested and remembering who you are when they see your email in their inbox.
Don’t bomb your list every single day with products, send them a hey how are you and make sure your customer from your list is happy with the product or services you have provided them.
Lists love free offers.
So don’t be scared to give away free content surrounding your niche. This is a huge benefit for customers being on your list.
Then not only are you providing them with the products you are selling them, but they also get an incentive to being a part of your list by receiving an informative and detailed freebie also.
List building is a very important factor to look at in any business, especially an online business, and customer relations being the key element to keep your customers informed and on their toes in knowing who you are and what your business is about.
We will be going over several key things to take in to mind when gaining a list for your business.
All of these tactics can be used in creating you a responsive and powerful list that will be your lively hood for your business.
Follow these tactics and methods and live by them, and in the end you not only will have a growing list for new clients but also a quick an easy way to provide you with a steady income the more and more customers you gain on your list.
So, what are you waiting for?
Let’s get started!
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The Most Important Features In List Building Techniques5 Reasons Why You Should Consider List BuildingFeatures To Look For In List Building StrategiesTypes of Free List Building Methods to AvoidHow To Use Aweber For Building Your List
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